Dec 22, 2010

Story behind the origin of some of the most popular brand names

It is quite interesting to see some of the strange circumstances that lead to the origin of some of the most popular brand names today.


Adobe:
John Warnock and Charles Geschke founded world’s largest and most diversified software company Adobe in 1982, after leaving Xerox PARC.

John Warnock and Charles Geschke

The company is named after Adobe Creek which ran behind Warnock’s home in Los Altos, California. Hyderabad (India) born Shantanu Narayen is the CEO of Adobe Systems since November 12, 2007. 


Mercedes:
Mercedes was the name of 10 year old daughter of Austrian businessman Emil Jellinek. The special car made for Emil Jellinek in 1990 by Daimler-Motoren-Gesellschat (DMG) is the most known brand of the day. Mercedes actually means Grace in Spanish language.

Mercedes

Mercedes – Benz:
The merger of DMG & Benz resulted in the evolution of name Mercedes-Benz. Benz is named after Carl Benz who built a motorized tricycle in the year 1886.


Google:
Larry Page and Sergey Brin were thinking of a good name for the initial search engine developed by them "BackRub”


Larry Page and Sergey Brin

Larry suggested the word GOOGOL, which is the mathematical term for representing very large number (1 followed by 100 zeros). However, due to the spelling mistake the name GOOGLE was searched for domain availability and since that was available, Larry liked the same and rest is the history.


Yahoo!
No. Shammi Kapoor never inspired Yahoo! founders David Filo and Jerry Yang. The name Yahoo! is the acronym for "Yet Another Hierarchical Officious Oracle"

David Filo and Jerry Yang

David Filo and Jerry Yang jokingly considered themselves as Yahoos which has a general definition "rude, unsophisticated, uncouth”.


Nokia
After the success of his first wood pulp mill in southern Finland during 1865, Fredrik Idestam, a mining engineer by trade built a second mill few years later by the Nokianvirta river – the place that gave Nokia its name.



 Fredrik Idestam

Idestam named his company Nokia Ab in 1871. The company has sold a variety of products in the past including television, shoes, car tires and others.

  

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